Innovating in the dark: how to prepare for a disaster that you can’t see coming

Tim Rayner
The Startup
Published in
8 min readMay 2, 2020

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Photo by Aaron Thomas on Unsplash

This is the third post in a series on business model innovation in the Covid-19 world. Part 1 discusses how to mobilise teams to critically engage with struggling business models and begin to imagine new ones. Part 2 reflects on the leadership mindshift required to drive organisations through transformative change. Part 3 addresses how leaders can

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Tim Rayner
The Startup

Co-founder @PhaseOneInsights. Teaches innovation and entrepreneurial leadership at UTS Business School. ‘Hacker Culture and the New Rules of Innovation’ (2018)